A strategy that has been critical to Guardian Games continued success. We get into what it takes to start a community from scratch, but also how to keep a Magic community healthy. We all know how a few bad influences can cause a lot of problems for a game business, we rely on the community for word of mouth marketing among other things. Find out how Gene keeps the community at Guardian Games a fresh, welcoming, and encouraging place to play.
About Guardian Games:
Back in 2005, basking in the glow of the Carribean sun, sipping a margarita, and fed up with a game store visit to purchase vacation entertainment, Angel made up her mind to open a game store to meet her needs. And her needs were varied, damnit! Blame it on OCD, ADHD, or some other disorder; no store ever offered all the gaming that interested her in one stop. So Angel set out to create a gaming store for her generation. A generation that plays video games, and D&D, and board games, and World of Warcraft, and Magic the Gathering, and Warhammer 40K, and….. A generation unwilling to let go of the past, but more than willing to embrace the future of gaming. A game store to socialize and mingle with like minded gamers.
Guardian Games has survived 3 location moves and a natural disaster. They currently have 16 employees, 0 pets, 2 restrooms, a knight in shining armor, & thousands of items in stock every day. Beer, wine, & coffee are there too!
With over 10,000 sq. ft. of gaming space, they host games of all types and sell all the swag to go with them.
Main questions asked:
- Do you have a method for attracting new players to the shop?
What does the Guardian Games event schedule look like?
- What kind of correlation is there between tournament attendance and sales?
- What is Guardian Games known for?
If you liked this episode of the Manaverse Podcast, help out the show by leaving a five star review on iTunes! Reviews help new listeners discover the show!