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Jennifer Ward comes onto the Manaverse Podcast this week to share with us the future: A world dominated by crazy squirrels.

Ok, that's not true, but she has come to share with everybody what makes Crazy Squirrel Game Store in Fresno, California so awesome. We dive into how she got the business up and running, the business plan she wrote for the store, and the steps she took to build a community before she even had a business.

Jennifer has a lot to offer to those people just starting their entrepreneurial journey. Going through the process of doing the research and writing the business plan can be surprisingly useful. You may find weaknesses in your business and have a chance to fix them before they become a problem. It turned out to be an important aspect of what made the Crazy Squirrel Game Store a winner and an LGS to check out if you're in the area.

We also chat about:

  • Organizing Magic tournaments in store
  • Building a community
  • Learning skills from other game store owners
  • Working with competitors, especially the ones who don't like you
  • How to find and hire the right employees
  • Crazy customer stories

All that and more in this week's episode of the Manaverse Podcast. Check out Crazy Squirrel Game Store on Facebook and online, and if you liked this episode, check out last week's episode with Gary Ray and Black Diamond Games.

Also, if iTunes isn't your thing the Manaverse Podcast is also available on Stitcher Radio. Click the link below to check it out.