Diversifying Your Game Store’s Product Lines

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Magic is one of the most popular and profitable games in the world. Even so, the majority of friendly local game stores do not rely solely on Magic to generate all of their revenue. Most stores diversify their offerings into other related areas in an attempt to appeal to more … Read More

MVP070: MTG Arena And Counterfeit Games

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The round table is back.  John Coviello (Little Shop of Magic), Wayne Mittlesteadt (Dueling Grounds), and Gary Sproul (The Haunted Game Cafe) join me to discuss two things: Wotc’s new digital offering MTG Arena and the impact of counterfeit games on the industry.  In the first half of the show, we … Read More

MVP069: 3 Growth Hacks For Your Game Store That You Can Implement Today

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Learn about the three growth hacks that you can implement in your game business today that can potentially lead to exponential growth. Discover how to build in a viral component into your events and your offers that will make your customers want to bring their friends into your store. Find … Read More

Adding A Viral Component To Your Events

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We all want more players to come to our events. More players in your event usually lead to more sales for your business, and events are a chance to showcase how awesome your game store is. So, of course, the more the merrier when it comes to tournaments and events … Read More

Marginal Utility Marketing

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Marginal utility is probably not what you think of when you think of marketing, you probably don’t even know what the term means. Which is fine. I didn’t either until a few days ago.But it’s a principle you operate your life and your business on But it’s a principle you … Read More

MVP068: The Future Of MTG E-Commerce

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Nate Petersen is the owner of Backstage Hobbies and Games, West Michigan’s premier vintage Video Game, Board Game, and Trading Card Game store. This episode isn’t just a feature on Nate’s game store in Michigan. Nate is also the Director of Retail Operations at ION Retail, which some of you may … Read More

MVP067: The New Dueling Grounds

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Welcome to another episode of the Manaverse Podcast. Wayne Mittelstaedt is back on the podcast for a one on one interview and we’re going deep into the trials and tribulations of a major business move. Wayne shares a ton of valuable lessons and insights that he has learned in the process … Read More

Extreme Ownership Book Review

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I recently finished the book Extreme Ownership by Jocko Willink and I want to share some of my thoughts with you guys and talk about how the principles apply to the games business. First off Jocko’s voice is exactly what you would expect one of the most deadly SEAL’s in … Read More

MVP066: How To Build A Winning Team

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Welcome to another episode of the Manaverse Podcast. We’ve got a great show for you today because today the whole round table is here to talk about finding and hiring the right people so you can build a team that helps you grow your game business. Wayne Mittlesteadt is back … Read More

MVP065: Personal Development And Tools For Success

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This is the third episode in the series where we’re exploring the question “If a game store wants to grow their game store business today, what should they do?”    If you haven’t listened to the previous episodes of this series, I recommend you go and do that before diving … Read More

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